COLLABORATIVE CREATIVITY

Check out this useful comment by Mike Hale in today’s NYT heralding the arrival of original video series on the Web.  For too long, broadcasters have regarded the Web as a dumping ground for uninspired promotional content and lame marketing gimmicks for the regular broadcast schedule.  Recently, however, some TV networks are starting to take [...]

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The introduction of Google’s new open source Chrome browser is newsworthy.  So is the way that Google chose to explain the new features to users. Both items are sterling examples of collaborative creativity.
Google teamed up with veteran cartoonist Scott McCloud to create a cool graphic narrative about the new browser.
During a week of breaking news [...]

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My speech at the Cross Media Lab in Melbourne was broadcast last week on ABC 2 in Australia.    The theme of this speech was “Collaborative Creativity”, which refers particularly to my passion for including the audience in the process of creating entertainment.    This is harder than it sounds.  I selected three examples from my personal [...]

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What’s the best way to harness the collective creativity of the entire group of people in your company?
The typical brainstorming session is a bust.  People consider brainstorming a waste of time, or a dead end, or a pointless battle, or a rubber stamp for some executive’s idea.  One of the primary results of the typical [...]

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